Rob SEWELL

Rob leads the Technology Strategy Division which drives key strategic initiatives for Maxis, champions Innovation and guides Maxis network evolution to sustain and extend our leadership in technology, cost efficiencies and unmatched customer experience.Rob joined Maxis in August 2018 as the Head of Corporate Strategy and was appointed to the Chief Digital and Transformation Officer role in May 2019. He brings over 25 years of experience in the telecommunications industry, with experience in ‘incumbent’ as well as ‘challenger’ operators and in leading strategy, delivery and operations across the full suite ofIT and network technologies.Before Maxis, Rob held the position of Chief Information Officer (CIO) and Head of Network Planning in an Indian telecommunications company, driving major improvements in productivity. Prior to that, Rob was with Telstra Australia for 18 years, where he served as Director of Voice & Convergence and subsequently, Director of Architecture. His time in Telstra started in Research & Development before transitioning into delivery and then transformational engineering roles.Rob holds a Bachelor of Engineering (Hons) and a Bachelor of Science, from the University ofWestern Australia.